Who we are
Keep Sailing is a non-profit organization that aims to promote and foster people's engagement in various water activities.
Our mission is to inspire individuals to embrace the joy of being on the water, regardless of their age or experience level. We firmly believe that the calming and exhilarating nature of water activities can greatly contribute to personal well-being and a sense of community.
Despite beginning in March 2020, amidst the challenges of the COVID-19 pandemic, we witnessed an unprecedented demand for the watersports. It was a time when people wanted to get out of their homes and learn new sports!
At Keep Sailing, our innovative business model revolves around utilising the equipment and facilities of our sailing clubs. By partnering with these clubs, we not only provide comprehensive training programs but also generate income for the clubs themselves. This mutually beneficial collaboration allows us to support the sailing community while simultaneously expanding their membership base.
Our founders, Ben Kimbell and Freddie Cardew Smith, bring to the table a wealth of experience in the watersports industry. With well over 15 years of expertise from working with our national governing body, the Royal Yachting Association (RYA) to managine one of the largest watersports centres in the UK. Their diverse background and deep understanding of the industry ensure that Keep Sailing stands at the forefront of delivering exceptional experiences to our participants.